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Social Media Content Strategy for DesignUp 2021

What is DesignUp? DesignUpForACause is a Design response to India’s apocalyptic 2nd Covid Wave.

A conference for a cause, all proceeds go to charities. 

More about DesignUp here 👉 https://cause.designup.io/ 

How I helped? Joined mid-campaign and volunteered my time & skills to writing their social media content 

for LinkedIn, Twitter and Instagram

The visuals were done by other talented designers on our team

Can only be viewed on Desktop

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We made sure every post was..

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Using Carousels for Engagement & Curiosity

The numbers speak for themselves

The campaign ran for one month. I joined around May 19th, and contributed up until June 10th

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Thanks for reading!