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Social Media Content Strategy for DesignUp 2021
What is DesignUp? DesignUpForACause is a Design response to India’s apocalyptic 2nd Covid Wave.
A conference for a cause, all proceeds go to charities.
More about DesignUp here 👉 https://cause.designup.io/
How I helped? Joined mid-campaign and volunteered my time & skills to writing their social media content
for LinkedIn, Twitter and Instagram
The visuals were done by other talented designers on our team
Can only be viewed on Desktop


We made sure every post was..




Using Carousels for Engagement & Curiosity
The numbers speak for themselves
The campaign ran for one month. I joined around May 19th, and contributed up until June 10th


Thanks for reading!
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