Lead UX Writer, PayU
Jan 2022 - Present
Currently, I'm spearheading content strategy and design for LazyPay, PayU Finance.
Senior UX Writer, PayU
Oct 2021 - Dec 2022 · 1yr 3mo
As the first and only UX Writer at PayU Finance, I owned UX writing for LazyPay across touchpoints, while defining content guidelines and advocating for content design in the organisation.
Life before UX Writing
Senior UX Designer, GoIbibo
Jul 2019 - Sep 2020 · 1 yr 3 mos
Designed the end-to-end user experience for GoIbibo's app and web homescreen, chatbot, and loyalty program, GoTribe.
Software Engineer & UX Designer, Adobe
Jul 2014 - Jul 2019 · 5yrs 1mo
Started my career as a Quality Engineer at Adobe, straight out of college. Owned product quality, handled customer support issues, and worked in various end-to-end release cycles.
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After 3.5 yrs I moved laterally into a UX Design role, and singlehandedly took over design for a new B2B e-learning product.